CompanyFilling, closing, packaging – with state-of-the-art technology. Cutting edge machine solutions for the entire packaging world – that is our commitment.
Optima packaging technologies are considered leading-edge in many fields worldwide
Turnover in 2019
founded / 3. generation
Sustainability in all areas
Long-term thinking and acting, holistically oriented
Vocational training and professional development at Optima have an excellent reputation. Despite the high number of training positions, the number of applications far exceeds what is offered.
Higher education fairs, internships and thesis work are used to recognize talent early and attract interest in the company.
With Robotik AG, a course for those interested in technology, Optima supports students in regional schools and attracts their interest in technical careers.
In doing so, among other features, we support our employees with modern, ergonomic workstations. Our flexible work times and versatile work models allow us to find an individual solution together to receive a balance between career and private life. We also provide an information area including topics such as health, compatibility of career and children and caring for relatives.
Together with financial contributions from other companies from the region, the Campus Schwäbisch Hall has become established, preparing over 500 students annually for their careers.
OPTIMA looks back at its long history, dating back to 1922
2019At the beginning of March, Rianta packaging systems GmbH becomes part of the Optima Group. The employees of the company, which was called PS mako GmbH before the integration, contribute a great deal of know-how in the field of pouch packaging. Rianta has been manufacturing bag filling and sealing machines for the food, luxury food and paper hygiene industries for 55 years.The Optima Group's logistics centre creates the conditions for short distances, efficient operating procedures and fast spare parts deliveries. OPTIMA materials management GmbH and the Global Parts Service are located in the new building at the Solpark in Schwäbisch Hall-Hessental. The employees have mastered the "go-live" as planned at the beginning of 2019.
2018Maier Packaging GmbH becomes part of the Optima Packaging Group on June 1, 2018. The company based in Bergen on Lake Chiemsee is a leader in the field of special solutions for production and packaging machines in the dairy industry.
Further information can be found in our press release
2017: Gerhard Breu becomes Chief RepresentativeGerhard Breu is leading the Optima Pharma Division as Chief Representative since July 2017. His responsibilities include strategy development and implementation.
2016: R+E Automation TechnologyR+E Automation Technology from Fellbach becomes part of the Optima packaging group. The company's portfolio includes assembly systems, in particular automatic assembly machines based on the rotary transfer principle as well as assembly transfer lines.
Further information can be found in our press release
2011 - 2015Optima welcomed its 2,000th employee to the team on August 3rd, 2015.Faults can be localized using integrated LED bands. This Optima solution has been awarded with the honorable mention by the red dot design awards jury.In 2012, Optima celebrated its 90th year of service with its 1,700 employees and their families.2011: Metall + Plastic, a company that specializes in isolators and decontamination systems for pharmaceutical products and is based in Radolfzell, Germany, becomes part of OPTIMA pharma GmbH.
2000 - 2010The Packaging Valley Germany e.V. association, which was founded in 2007, integrates over 40 companies from across the packaging industry. Optima is one of the founding members of this association, and an active member of its' Board of Directors. More information is available at www.packaging-valley.com.Hans Otto Bühler received the Merit Medal of the State of Baden-Württemberg in 2005.Packaging is becoming smaller and more specific to target groups. Portion packages are gaining in acceptance of use and popularity. In 2004, Optima also entered this emerging range of products with its CFL machine.
The 90s: Expansion into new marketsIn 1997, OPTIMA founded its location in Vinhedo, Brazil, officially known as OPTIMA do Brasil Máquinas de Embalagem Ltda. Today, it is Optima's largest international location.Kugler, manufacturer of filling and sealing machines for the pharmaceutical & cosmetics industry, becomes part of Optima. With the addition of Kugler, the company enters into the cosmetics market.1999: AMOTEK S.r.l. a socio unico (Bologna, Italy), manufacturer of packaging machines for paper hygiene & consumer products, becomes part of Optima.
The 80s: The start of internationalizationIn January 1980, Hans Otto Bühler, son of Dr. Max Bühler, joins the company's management team.The OPTIMA Machinery Corporation subsidiary is founded in Green Bay, Wisconsin. It is Optima's first international location, which has been followed by many more.
Company anniversary in the 70sOptima was already present in over 40 countries and had a total of 177 employees at the time of the company's 50th anniversary in 1972.
The 50s & 60s: Innovations conquer the market
The founding years 1922 - 1949Large parts of the company were destroyed during the last months of the war. Dr. Max Bühler, son of the company's founder, begins the reconstruction efforts immediately after the end of the war.Otto Bühler founded Optima Maschinenfabrik - manufacturer of filling scales for foodstuffs and other everyday products.
The first patent was applied for in October 1921.
Community and social engagement
Optima also completes tasks that extend beyond strictly business objectives
Cooperation with Heilbronn University
As a sponsor and partner of the Schwäbisch Hall campus, Optima is also involved beyond strictly business objectives. A win-win situation for both sides: The students gain insight into the Optima world through internships, projects and thesis work. The company is presenting itself to the specialists of tomorrow.
Packaging Valley Germany e. V.
Optima is a founding member of Packaging Valley Germany e.V., headquartered in Schwäbisch Hall. The association was founded in 2007 and its objective is to promote numerous companies in packaging and special purpose machine manufacturing in the region. Currently, over 40 companies from the region are involved in the network.