This lavishly designed and richly illustrated anniversary volume offers milestones, anecdotes and interesting facts from 100 years of OPTIMA's history.  The panorama of a unique success story unfolds over more than 120 pages covering the main topics of expansion, innovation, partnerships and responsibility.

The multifaceted mix of stories, facts, visuals and background create a lively portrait of the economic history of Baden-Württemberg and German.
 

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